Fix Your Elevator Pitch
Geoffrey James, inc.com

What you think is an ele­va­tor pitch will actu­al­ly alien­ate cus­tomers. Instead, have a con­ver­sa­tion that cre­ates a real sales oppor­tu­ni­ty.

If you’re like most entre­pre­neurs, you think an “ele­va­tor pitch” is a one- to three-minute…

RT @Inc:Fixing Your Elevator Pitch http://t.co/6ZQwsn1e

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